MTN Profile
Overview
MTN Syria is the leading provider of mobile services, offering cellular network access and business solutions.
In 2007, the new MTN brand was launched in Syria, replacing the "Areeba" brand, and thus, introducing a new era of telecommunications in the country.
MTN Syria provides the Syrian community with advanced mobile services, as well as community services and projects that support the Syrian people.
MTN Syria is part of MTN Group which has launched in 1994, MTN Group is a multinational telecommunications group, operating in 21 countries in Africa and the Middle East. At the end of August 2009, MTN recorded more than 105 million subscribers across its operations.
MTN Syria at a Glance (December 2009)
Total Subscribers: 4,248,632 (Post paid: 549,499) (Prepaid: 3,699,133)
ARPU: 953 SYP (Post paid: 2,462 SYP) (Prepaid: 683 SYP)
Sales Market Share: 45.5%
Retail Base: Approximately 5,830 retail shops
Value added Services:
Clip, Super Clip, Clear, Call Barring, Call conference, Call Forwarding, Call Waiting, Itemized Bill, Immediate Itemized Bill, Change SIM, Change Number, Change Owner, SMS, MMS, GPRS, SMS Roaming, Bulk SMS - Hajj & Omra Roaming, Prepaid Roaming, Premium SMS, Premium Calls, Ring Back Tone, Prepaid Unit Transfer, SANA News, Al-Jazeerea News, Beirut News, Addonia news, Postpaid Vouchers, Home Collection, Bank Direct Debit, Voice SMS, Zone Roaming, International Roaming, International Access, Call Me, Friends and Family, Virtual Top-Up, VPN, Push Email.
Employees: Number of Employees: 1,389
Income Statement KPIs:
Gross Margin: 34%
EBITDA: 20%
PAT: 9%
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